# Burton Snowboards: 12 point Door Gap
- Site: burton.com
- Scanned: 2026-09-03
- Scan type: Basic scan
- Business type: ecommerce
- Report: https://www.seconddoor.io/r/burton-yz3d42
- Scanner version: 9
A Shopify storefront with strong machine discoverability but no API surface for programmatic integration.
## Scores
| Measure | Score |
| --- | --- |
| Humans | 74/100 |
| Agents | 62/100 |
| Composite | 68/100 |
| Door Gap | 12 points |
The human score is the mean of the four human dimensions, the agent score the mean of the six agent dimensions, and the Door Gap the difference between them.
## What the machine actually did
The agent got through 10 of 17 requests, but could not find a contact route for machines. It came up empty on 6 other checks too.
- ok      reach the site at all
- ok      find out whether machines are welcome
- ok      ask whether the door opens for requests carrying the AI crawlers' names
- ok      read the site's own guide for language models
- ok      find out what pages exist
- missing find a contact route for machines
- missing find a published agent interface
- missing find an agent plugin manifest
- missing find out whether verified agents are recognised
- missing read the homepage as data rather than as a page
- missing find a machine readable API spec
- missing read the developer documentation
- ok      read the prices without running JavaScript
- ok      read the product catalogue as data
- ok      read a product page as data
- ok      read the returns and shipping terms
- ok      walk the way a visitor would, to a signup form or a product
## Top issues
1. **Return and shipping policies are not published in structured data on product pages, forcing agents to fetch separate policy pages to understand fulfillment terms.** (machine_fetchable_trust)
2. **Visible and structured prices conflict on product pages, creating ambiguity about the actual cost to buyers and agents.** (pricing_legibility)
3. **No API documentation or developer surface exists for programmatic catalog queries, limiting agent integration to web scraping.** (programmatic_onboarding)
The evidence and the recommended fix for each are on the report page: https://www.seconddoor.io/r/burton-yz3d42
## Files generated from this scan
- **Put Yotpo reviews in the page** at `notes`, 10 minutes, no developer needed. Verify: The next scan finds review text in the server HTML of a product page.
- **robots.txt rules for AI crawlers** at `/robots.txt`, 10 minutes, no developer needed. Verify: The next scan reads robots.txt and finds every search and agent crawler allowed, none of them kept off product or pricing paths.
- **Return policy and shipping structured data** at `product page`, 30 minutes, developer. Verify: The next scan reads a MerchantReturnPolicy on the product pages, and OfferShippingDetails when the shipping node was published.
- **Variants missing a GTIN or a brand** at `catalog-identifiers.csv`, 5 minutes, no developer needed. Verify: The next scan reads the catalogue feed and finds a valid GTIN on at least nine in ten variants and a brand on at least nine in ten products.
- **Organization structured data** at `homepage`, 15 minutes, developer. Verify: The next scan reads Organization and WebSite nodes in the homepage JSON-LD and the structured data check passes.
- **security.txt** at `/.well-known/security.txt`, 10 minutes, no developer needed. Verify: The next scan fetches /.well-known/security.txt as text and the security.txt check passes.
- **Machine interfaces: where you stand** at `notes`, 10 minutes, no developer needed. Verify: The next scan finds the interface you published answering at its well-known path, and that check passes.
Each file is written from what this scan found on the site. The content is in the JSON once the evidence is opened: https://www.seconddoor.io/api/reports/burton-yz3d42
## The agent door
- **machine_discoverability** 100/100. No AI crawler is blocked by robots.txt or user agent rules. The site publishes llms.txt, a sitemap with 477 URLs including product pages, and serves all key pages to automated clients without JavaScript requirements.
- **programmatic_onboarding** 10/100. No API documentation is linked from the homepage or discoverable in the site structure. The site publishes a UCP manifest for checkout but offers no developer surface for catalog queries, product lookups, or order management beyond what a.
- **pricing_legibility** 73/100. Prices appear in raw HTML on all 3 product pages checked and in Product structured data with currency. An agent can parse cost without scraping. However, the visible price ($100) differs from the structured price ($9.95) on one product.
- **agent_aware_instrumentation** 42/100. A UCP manifest at version 2026-08-25 declares 8 capabilities and 3 payment handlers, allowing agents to discover checkout flows. The catalogue answers as data at /products.json with brand on each product.
- **machine_fetchable_trust** 65/100. No security.txt file is published. Returns and shipping policies read as plain text on dedicated pages linked from product pages, though neither policy appears in structured data on the products themselves.
- **commercial_rails** 81/100. Product markup carries price, currency, GTIN and brand. The catalogue at /products.json is open and includes vendor data. A UCP manifest publishes transaction capabilities. Returns and shipping policies are readable as text.
## The human door
- **steps_to_first_value** 95/100. A product with visible price ($100) and an add-to-cart control is reachable in 2 steps from the homepage. No variant selection is required on the product checked. A shopper or agent can proceed to payment immediately.
- **required_fields** 80/100. The product page does not demand an account before purchase. Two express wallets (Shop Pay and PayPal) are available, allowing checkout without filling any form.
- **verification_walls** 75/100. No sign-in requirement blocks access to the product page or the add-to-cart flow. Express payment options skip form entry entirely. Email or account verification does not appear as a gate before purchase can begin.
- **error_recovery** 44/100. Only 1 of 5 inputs on the product page carries validation rules or constraints. The page includes 3 inline error containers and 2 live regions, suggesting some error handling exists, but most form fields lack validation attributes to guide.
---
Scored by SecondDoor. Method: https://www.seconddoor.io/methodology
Scan another site: https://www.seconddoor.io
Rate an issue or this report: POST https://www.seconddoor.io/api/feedback, or the rate_fix tool on https://www.seconddoor.io/api/mcp