{"slug":"prose-c3ab7b","companyName":"Prose","domain":"prose.com","url":"https://prose.com","headline":"A content platform with no discoverable pricing, no API surface, and no machine-readable business model.","compositeScore":61,"humanScore":94,"agentScore":28,"doorGap":66,"humanMeasured":4,"agentMeasured":6,"percentile":null,"humanPercentile":null,"agentPercentile":null,"isPartial":false,"depth":"free","siteClass":"unknown","scannerVersion":12,"scannedAt":"2026-09-08T14:17:46.987Z","unlocked":false,"mission":{"steps":[{"url":"https://prose.com","outcome":"ok","purpose":"reach the site at all"},{"url":"https://prose.com/robots.txt","outcome":"ok","purpose":"find out whether machines are welcome"},{"url":"https://prose.com","outcome":"ok","purpose":"ask whether the door opens for requests carrying the AI crawlers' names"},{"url":"https://prose.com/llms.txt","outcome":"missing","purpose":"read the site's own guide for language models"},{"url":"https://prose.com/sitemap.xml","outcome":"ok","purpose":"find out what pages exist"},{"url":"https://prose.com/.well-known/security.txt","outcome":"missing","purpose":"find a contact route for machines"},{"url":"https://prose.com","outcome":"missing","purpose":"find a published agent interface"},{"url":"https://prose.com/.well-known/ai-plugin.json","outcome":"missing","purpose":"find an agent plugin manifest"},{"url":"https://prose.com","outcome":"missing","purpose":"find out whether verified agents are recognised"},{"url":"https://prose.com","outcome":"missing","purpose":"read the homepage as data rather than as a page"},{"url":"https://prose.com","outcome":"missing","purpose":"find a machine readable API spec"},{"url":"https://prose.com","outcome":"missing","purpose":"read the developer documentation"},{"url":"https://prose.com/pricing","outcome":"ok","purpose":"read the prices without running JavaScript"},{"url":"https://prose.com","outcome":"ok","purpose":"walk the way a visitor would, to a signup form or a product"}],"verdict":"The agent got through 6 of 14 requests, but could not read the site's own guide for language models. It came up empty on 7 other checks too. That is enough missing for a machine to give up before it reaches a purchase."},"observations":null,"dimensions":[{"key":"machine_discoverability","audience":"agent","score":68,"summary":"The site allows all major AI crawlers by robots.txt and serves pages normally to automated clients. A sitemap lists 230 URLs. However, no schema.org markup exists on the homepage to describe what the business offers, and the business model.","evidence":{"locked":true,"count":4}},{"key":"programmatic_onboarding","audience":"agent","score":20,"summary":"No API documentation is linked from the homepage or discoverable in raw HTML. No OpenAPI spec exists at any of the 6 standard paths checked. The product requires no account, so programmatic signup is not applicable, but there is no way for.","evidence":{"locked":true,"count":3}},{"key":"pricing_legibility","audience":"agent","score":20,"summary":"No prices were found on the pricing page in raw HTML or after rendering.","evidence":{"locked":true,"count":1}},{"key":"agent_aware_instrumentation","audience":"agent","score":8,"summary":"No MCP manifest is published at any of the 3 standard paths checked. The site does not declare support for Claude's Model Context Protocol or any other agent integration standard. Agents cannot be instructed to use this service as a tool.","evidence":{"locked":true,"count":4}},{"key":"machine_fetchable_trust","audience":"agent","score":40,"summary":"No security.txt file is published at /.well-known/security.txt. The homepage does respond to automated requests, which is necessary for trust signals, but the site publishes no vulnerability disclosure policy or security contact.","evidence":{"locked":true,"count":2}},{"key":"commercial_rails","audience":"agent","score":10,"summary":".","evidence":{"locked":true,"count":2}},{"key":"steps_to_first_value","audience":"human","score":95,"summary":"The product is usable immediately upon arrival. No signup form, no login wall, and no account system stand between a visitor and the service. A user can begin using the product in zero steps.","evidence":{"locked":true,"count":1}},{"key":"required_fields","audience":"human","score":100,"summary":"No form exists on the homepage or pricing page. The entry path walk found zero fields and zero required fields. Nothing is asked of a visitor before they can access the service.","evidence":{"locked":true,"count":1}},{"key":"verification_walls","audience":"human","score":100,"summary":"No account system exists. There is no email verification, phone verification, or identity check of any kind. The absence of an account is the absence of a wall.","evidence":{"locked":true,"count":1}},{"key":"error_recovery","audience":"human","score":80,"summary":"No form exists to generate errors. The site serves pages normally to all clients and does not block access. Error recovery cannot be measured on a form-free surface, but the site does not appear to reject or redirect visitors.","evidence":{"locked":true,"count":1}}],"issues":[{"rank":1,"title":"Pricing is completely hidden from both humans and machines.","dimensionKey":"pricing_legibility","evidence":{"locked":true,"count":3},"fix":null},{"rank":2,"title":"No API documentation or integration path exists for agents or developers.","dimensionKey":"programmatic_onboarding","evidence":{"locked":true,"count":3},"fix":null},{"rank":3,"title":"The business model and service offering are not machine-readable.","dimensionKey":"machine_discoverability","evidence":{"locked":true,"count":3},"fix":null}],"fixArtifacts":{"locked":true,"count":6,"summaries":[{"id":"robots_search_bots:robots-txt","kind":"robots_search_bots","title":"robots.txt rules for AI crawlers","path":"/robots.txt","effort":{"minutes":10,"role":"owner"},"outcome":{"dimension":"machine_discoverability","external":["The assistants' search crawlers read and cite the site to buyers; training stays the owner's decision."]}},{"id":"pricing_publish:pricing-md","kind":"pricing_publish","title":"A pricing page that states a price","path":"/pricing.md","effort":{"minutes":60,"role":"owner"},"outcome":{"dimension":"pricing_legibility","external":["Assistants can quote a starting price instead of routing the buyer to a call."]}},{"id":"organization_jsonld:homepage","kind":"organization_jsonld","title":"Organization structured data","path":"homepage","effort":{"minutes":15,"role":"developer"},"outcome":{"dimension":"machine_discoverability","external":["Search and assistant crawlers read the company entity from the homepage rather than inferring it."]}},{"id":"interfaces_note:notes","kind":"interfaces_note","title":"Machine interfaces: where you stand","path":"notes","effort":{"minutes":10,"role":"owner"},"outcome":{"dimension":"agent_aware_instrumentation","external":["The developer surface is built in an order where every published pointer answers."]}},{"id":"security_txt:well-known-security-txt","kind":"security_txt","title":"security.txt","path":"/.well-known/security.txt","effort":{"minutes":10,"role":"owner"},"outcome":{"dimension":"machine_fetchable_trust","external":["Researchers and automated scanners find a disclosure address instead of guessing one."]}},{"id":"llms_txt:llms-txt","kind":"llms_txt","title":"llms.txt","path":"/llms.txt","effort":{"minutes":15,"role":"owner"},"outcome":{"dimension":"machine_discoverability","external":["Assistants that read llms.txt get a curated map of the site instead of guessing from the homepage."]}}]},"feedback":{"endpoint":"/api/feedback","mcpTool":"rate_fix","targets":[{"type":"report","key":"report"},{"type":"dimension","dimensionKey":"machine_discoverability","key":"dimension:machine_discoverability"},{"type":"dimension","dimensionKey":"programmatic_onboarding","key":"dimension:programmatic_onboarding"},{"type":"dimension","dimensionKey":"pricing_legibility","key":"dimension:pricing_legibility"},{"type":"dimension","dimensionKey":"agent_aware_instrumentation","key":"dimension:agent_aware_instrumentation"},{"type":"dimension","dimensionKey":"machine_fetchable_trust","key":"dimension:machine_fetchable_trust"},{"type":"dimension","dimensionKey":"commercial_rails","key":"dimension:commercial_rails"},{"type":"dimension","dimensionKey":"steps_to_first_value","key":"dimension:steps_to_first_value"},{"type":"dimension","dimensionKey":"required_fields","key":"dimension:required_fields"},{"type":"dimension","dimensionKey":"verification_walls","key":"dimension:verification_walls"},{"type":"dimension","dimensionKey":"error_recovery","key":"dimension:error_recovery"},{"type":"issue","dimensionKey":"pricing_legibility","checkId":"pricing_nojs","key":"issue:pricing_legibility:pricing_nojs"},{"type":"issue","dimensionKey":"programmatic_onboarding","checkId":null,"key":"issue:programmatic_onboarding:-"},{"type":"issue","dimensionKey":"machine_discoverability","checkId":null,"key":"issue:machine_discoverability:-"}]}}