{"slug":"lemlist-evhy9s","companyName":"lemlist","domain":"lemlist.com","url":"https://lemlist.com","headline":"An outbound sales platform with published pricing and API docs, but no machine-readable spec and no self-serve key issuance for agents.","compositeScore":57,"humanScore":0,"agentScore":57,"doorGap":0,"humanMeasured":0,"agentMeasured":6,"percentile":null,"humanPercentile":null,"agentPercentile":null,"isPartial":true,"depth":"free","siteClass":"unknown","scannerVersion":13,"scannedAt":"2026-09-08T16:11:08.334Z","unlocked":false,"mission":{"steps":[{"url":"https://lemlist.com","outcome":"ok","purpose":"reach the site at all"},{"url":"https://lemlist.com/robots.txt","outcome":"ok","purpose":"find out whether machines are welcome"},{"url":"https://lemlist.com","outcome":"ok","purpose":"ask whether the door opens for requests carrying the AI crawlers' names"},{"url":"https://lemlist.com/llms.txt","outcome":"missing","purpose":"read the site's own guide for language models"},{"url":"https://lemlist.com/sitemap.xml","outcome":"ok","purpose":"find out what pages exist"},{"url":"https://lemlist.com/.well-known/security.txt","outcome":"missing","purpose":"find a contact route for machines"},{"url":"https://lemlist.comhttps://developer.lemlist.com/.well-known/mcp.json","outcome":"ok","purpose":"find a published agent interface"},{"url":"https://lemlist.com/.well-known/ai-plugin.json","outcome":"missing","purpose":"find an agent plugin manifest"},{"url":"https://lemlist.com","outcome":"missing","purpose":"find out whether verified agents are recognised"},{"url":"https://lemlist.com","outcome":"missing","purpose":"read the homepage as data rather than as a page"},{"url":"https://lemlist.com","outcome":"missing","purpose":"find a machine readable API spec"},{"url":"https://lemlist.com","outcome":"ok","purpose":"read the developer documentation"},{"url":"https://www.lemlist.com/pricing","outcome":"ok","purpose":"read the prices without running JavaScript"},{"url":"https://lemlist.com","outcome":"ok","purpose":"find a comparison page worth citing"}],"verdict":"The agent got through 8 of 14 requests, but could not read the site's own guide for language models. It came up empty on 5 other checks too."},"observations":null,"dimensions":[{"key":"machine_discoverability","audience":"agent","score":98,"summary":"No AI crawler is blocked by robots.txt; all major crawlers are explicitly allowed. A real browser is served the page normally. Key pages including pricing render without JavaScript. A sitemap lists 1153 URLs and is declared in robots.txt.","evidence":{"locked":true,"count":4}},{"key":"programmatic_onboarding","audience":"agent","score":24,"summary":"Authentication is documented in prose at developer.lemlist.com, and endpoint examples are shown. No OpenAPI spec exists at any standard path. No self-serve API key issuance is available; key generation requires manual account setup.","evidence":{"locked":true,"count":2}},{"key":"pricing_legibility","audience":"agent","score":85,"summary":"10 prices are readable without JavaScript on the pricing page, in USD, per-seat billing. No tier is gated behind a demo or contact-sales wall. Enterprise is listed as a plan name. Prices range from $0.01 to $109 per unit.","evidence":{"locked":true,"count":1}},{"key":"agent_aware_instrumentation","audience":"agent","score":58,"summary":"An MCP manifest is published.","evidence":{"locked":true,"count":4}},{"key":"machine_fetchable_trust","audience":"agent","score":40,"summary":"No security.txt is published at /.well-known/security.txt. The homepage responds to automated requests with HTTP 200 and serves content normally. No trust signals such as security contact information or vulnerability disclosure policy are.","evidence":{"locked":true,"count":2}},{"key":"commercial_rails","audience":"agent","score":35,"summary":"Prices are published in raw HTML.","evidence":{"locked":true,"count":1}},{"key":"steps_to_first_value","audience":"human","score":null,"summary":"Could not verify: this scan did not reach the pages that would show it.","evidence":{"locked":true,"count":0}},{"key":"required_fields","audience":"human","score":null,"summary":"Could not verify: this scan did not reach the pages that would show it.","evidence":{"locked":true,"count":0}},{"key":"verification_walls","audience":"human","score":null,"summary":"Could not verify: this scan did not reach the pages that would show it.","evidence":{"locked":true,"count":0}},{"key":"error_recovery","audience":"human","score":null,"summary":"Could not verify: this scan did not reach the pages that would show it.","evidence":{"locked":true,"count":0}}],"issues":[{"rank":1,"title":"No security.txt is published, so a machine has no documented route to report a problem.","dimensionKey":"machine_fetchable_trust","evidence":{"locked":true,"count":1},"fix":null},{"rank":2,"title":"No OpenAPI specification is published, forcing agents to reverse-engineer the API from prose documentation.","dimensionKey":"programmatic_onboarding","evidence":{"locked":true,"count":3},"fix":null},{"rank":3,"title":"No llms.txt is published at the site root, so assistants get no curated map of what matters here.","dimensionKey":"machine_discoverability","evidence":{"locked":true,"count":1},"fix":null}],"fixArtifacts":{"locked":true,"count":7,"summaries":[{"id":"robots_search_bots:robots-txt","kind":"robots_search_bots","title":"robots.txt rules for AI crawlers","path":"/robots.txt","effort":{"minutes":10,"role":"owner"},"outcome":{"dimension":"machine_discoverability","external":["The assistants' search crawlers read and cite the site to buyers; training stays the owner's decision."]}},{"id":"software_offer_jsonld:pricing-page","kind":"software_offer_jsonld","title":"Pricing as Offer structured data","path":"pricing page","effort":{"minutes":20,"role":"developer"},"outcome":{"dimension":"pricing_legibility","external":["Assistants comparing vendors read the plans and prices as Offer structured data."]}},{"id":"organization_jsonld:homepage","kind":"organization_jsonld","title":"Organization structured data","path":"homepage","effort":{"minutes":15,"role":"developer"},"outcome":{"dimension":"machine_discoverability","external":["Search and assistant crawlers read the company entity from the homepage rather than inferring it."]}},{"id":"interfaces_note:notes","kind":"interfaces_note","title":"Machine interfaces: where you stand","path":"notes","effort":{"minutes":10,"role":"owner"},"outcome":{"dimension":"agent_aware_instrumentation","external":["The developer surface is built in an order where every published pointer answers."]}},{"id":"pricing_md:pricing-md","kind":"pricing_md","title":"pricing.md","path":"/pricing.md","effort":{"minutes":20,"role":"owner"},"outcome":{"dimension":"agent_aware_instrumentation","external":["Agents read the price list directly instead of rendering the pricing page."]}},{"id":"security_txt:well-known-security-txt","kind":"security_txt","title":"security.txt","path":"/.well-known/security.txt","effort":{"minutes":10,"role":"owner"},"outcome":{"dimension":"machine_fetchable_trust","external":["Researchers and automated scanners find a disclosure address instead of guessing one."]}},{"id":"llms_txt:llms-txt","kind":"llms_txt","title":"llms.txt","path":"/llms.txt","effort":{"minutes":15,"role":"owner"},"outcome":{"dimension":"machine_discoverability","external":["Assistants that read llms.txt get a curated map of the site instead of guessing from the homepage."]}}]},"feedback":{"endpoint":"/api/feedback","mcpTool":"rate_fix","targets":[{"type":"report","key":"report"},{"type":"dimension","dimensionKey":"machine_discoverability","key":"dimension:machine_discoverability"},{"type":"dimension","dimensionKey":"programmatic_onboarding","key":"dimension:programmatic_onboarding"},{"type":"dimension","dimensionKey":"pricing_legibility","key":"dimension:pricing_legibility"},{"type":"dimension","dimensionKey":"agent_aware_instrumentation","key":"dimension:agent_aware_instrumentation"},{"type":"dimension","dimensionKey":"machine_fetchable_trust","key":"dimension:machine_fetchable_trust"},{"type":"dimension","dimensionKey":"commercial_rails","key":"dimension:commercial_rails"},{"type":"dimension","dimensionKey":"steps_to_first_value","key":"dimension:steps_to_first_value"},{"type":"dimension","dimensionKey":"required_fields","key":"dimension:required_fields"},{"type":"dimension","dimensionKey":"verification_walls","key":"dimension:verification_walls"},{"type":"dimension","dimensionKey":"error_recovery","key":"dimension:error_recovery"},{"type":"issue","dimensionKey":"machine_fetchable_trust","checkId":"security_txt","key":"issue:machine_fetchable_trust:security_txt"},{"type":"issue","dimensionKey":"programmatic_onboarding","checkId":null,"key":"issue:programmatic_onboarding:-"},{"type":"issue","dimensionKey":"machine_discoverability","checkId":"llms_txt","key":"issue:machine_discoverability:llms_txt"}]}}