{"slug":"burton-yjyjef","companyName":"Burton Snowboards","domain":"burton.com","url":"https://burton.com","headline":"A shopper can reach a product and price in two steps, but agents cannot discover how to complete a purchase without reading the UCP manifest directly.","compositeScore":61,"humanScore":72,"agentScore":49,"doorGap":23,"humanMeasured":4,"agentMeasured":6,"percentile":null,"humanPercentile":null,"agentPercentile":null,"isPartial":false,"depth":"free","siteClass":"ecommerce","scannerVersion":8,"scannedAt":"2026-09-01T14:23:39.522Z","unlocked":false,"mission":{"steps":[{"url":"https://www.burton.com","outcome":"ok","purpose":"reach the site at all"},{"url":"https://www.burton.com/robots.txt","outcome":"ok","purpose":"find out whether machines are welcome"},{"url":"https://www.burton.com","outcome":"ok","purpose":"ask whether the door opens for requests carrying the AI crawlers' names"},{"url":"https://www.burton.com/llms.txt","outcome":"ok","purpose":"read the site's own guide for language models"},{"url":"https://www.burton.com/sitemap.xml","outcome":"ok","purpose":"find out what pages exist"},{"url":"https://www.burton.com/.well-known/security.txt","outcome":"missing","purpose":"find a contact route for machines"},{"url":"https://www.burton.com","outcome":"missing","purpose":"find a published agent interface"},{"url":"https://www.burton.com/.well-known/ai-plugin.json","outcome":"missing","purpose":"find an agent plugin manifest"},{"url":"https://www.burton.com","outcome":"missing","purpose":"find out whether verified agents are recognised"},{"url":"https://www.burton.com","outcome":"missing","purpose":"read the homepage as data rather than as a page"},{"url":"https://www.burton.com","outcome":"missing","purpose":"find a machine readable API spec"},{"url":"https://www.burton.com","outcome":"missing","purpose":"read the developer documentation"},{"url":"https://www.burton.com","outcome":"ok","purpose":"read the prices without running JavaScript"},{"url":"https://www.burton.com","outcome":"ok","purpose":"walk the way a visitor would, to a signup form or a product"}],"verdict":"The agent got through 7 of 14 requests, but could not find a contact route for machines. It came up empty on 6 other checks too. That is enough missing for a machine to give up before it reaches a purchase."},"observations":null,"dimensions":[{"key":"machine_discoverability","audience":"agent","score":95,"summary":"No AI crawler is blocked by robots.txt or user agent rules. The site serves a real browser normally, publishes llms.txt, and lists 392 product URLs in its sitemap. Assistants can find and read product pages without JavaScript barriers.","evidence":{"locked":true,"count":4}},{"key":"programmatic_onboarding","audience":"agent","score":10,"summary":"No API documentation is linked from the homepage or published at standard paths. The UCP manifest exists but is not discoverable through conventional developer documentation channels, leaving agents to reverse-engineer the transaction.","evidence":{"locked":true,"count":3}},{"key":"pricing_legibility","audience":"agent","score":55,"summary":"Prices appear in raw HTML on product pages (2 checked, both carried prices), but no Product schema.org markup accompanies them. An agent must parse the page text to extract price and currency rather than reading structured data.","evidence":{"locked":true,"count":1}},{"key":"agent_aware_instrumentation","audience":"agent","score":38,"summary":"No MCP manifest is published at standard paths. A Universal Commerce Protocol manifest at version 2026-08-25 is present and declares 8 capabilities including checkout and payment, but its existence is not signalled through conventional.","evidence":{"locked":true,"count":4}},{"key":"machine_fetchable_trust","audience":"agent","score":40,"summary":"No security.txt file is published. The homepage responds to automated requests with HTTP 200, but no trust signals, contact information for security issues, or vulnerability disclosure policy are machine-readable.","evidence":{"locked":true,"count":2}},{"key":"commercial_rails","audience":"agent","score":55,"summary":"A UCP manifest declares 8 shopping capabilities including checkout, cart, fulfillment and order management, with 3 payment handlers. Shop Pay and PayPal are accepted. The protocol is published but requires agents to know to look for it.","evidence":{"locked":true,"count":2}},{"key":"steps_to_first_value","audience":"human","score":95,"summary":"A product page with price ($100) and an add-to-basket control is reachable in 2 steps from the homepage. Both human shoppers and agents can reach a buyable item immediately.","evidence":{"locked":true,"count":1}},{"key":"required_fields","audience":"human","score":80,"summary":"The product page carries no account requirement. 11 inputs are present on the path walked, but 2 express wallet options (Shop Pay, PayPal) bypass form entry entirely, allowing purchase without registration.","evidence":{"locked":true,"count":1}},{"key":"verification_walls","audience":"human","score":75,"summary":"No sign-in requirement blocks access to the product page or checkout initiation. The page is readable and actionable without account creation, though the walk could not verify what happens after form submission.","evidence":{"locked":true,"count":1}},{"key":"error_recovery","audience":"human","score":39,"summary":"Only 1 of 11 inputs on the product page carries validation rules or constraint attributes. Most fields lack inline error containers or live regions to guide correction, leaving users to guess what went wrong.","evidence":{"locked":true,"count":1}}],"issues":[{"rank":1,"title":"Agents cannot discover the transaction protocol without reading the UCP manifest source directly.","dimensionKey":"programmatic_onboarding","evidence":{"locked":true,"count":3},"fix":null},{"rank":2,"title":"No security contact or vulnerability disclosure policy is published for agents or researchers to report issues.","dimensionKey":"machine_fetchable_trust","evidence":{"locked":true,"count":3},"fix":null},{"rank":3,"title":"No developer documentation is linked from the homepage, in raw HTML or the rendered page, so integration starts with a search engine.","dimensionKey":"programmatic_onboarding","evidence":{"locked":true,"count":1},"fix":null}]}