{"slug":"arcteryx-urhsju","companyName":"Arc&#x27;teryx Equipment","domain":"arcteryx.com","url":"https://arcteryx.com","headline":"A shopper can reach a $1,200 jacket and buy it in two steps, but one product category blocks automated clients while serving browsers.","compositeScore":71,"humanScore":79,"agentScore":63,"doorGap":16,"humanMeasured":4,"agentMeasured":6,"percentile":null,"humanPercentile":null,"agentPercentile":null,"isPartial":false,"depth":"free","siteClass":"ecommerce","scannerVersion":10,"scannedAt":"2026-09-07T12:31:06.847Z","unlocked":false,"mission":{"steps":[{"url":"https://arcteryx.com","outcome":"ok","purpose":"reach the site at all"},{"url":"https://arcteryx.com/robots.txt","outcome":"ok","purpose":"find out whether machines are welcome"},{"url":"https://arcteryx.com","outcome":"ok","purpose":"ask whether the door opens for requests carrying the AI crawlers' names"},{"url":"https://arcteryx.com/llms.txt","outcome":"missing","purpose":"read the site's own guide for language models"},{"url":"https://arcteryx.com/sitemap.xml","outcome":"ok","purpose":"find out what pages exist"},{"url":"https://arcteryx.com/.well-known/security.txt","outcome":"ok","purpose":"find a contact route for machines"},{"url":"https://arcteryx.com","outcome":"missing","purpose":"find a published agent interface"},{"url":"https://arcteryx.com/.well-known/ai-plugin.json","outcome":"missing","purpose":"find an agent plugin manifest"},{"url":"https://arcteryx.com","outcome":"missing","purpose":"find out whether verified agents are recognised"},{"url":"https://arcteryx.com","outcome":"missing","purpose":"read the homepage as data rather than as a page"},{"url":"https://arcteryx.com","outcome":"missing","purpose":"find a machine readable API spec"},{"url":"https://arcteryx.com","outcome":"missing","purpose":"read the developer documentation"},{"url":"https://arcteryx.com","outcome":"ok","purpose":"read the prices without running JavaScript"},{"url":"https://arcteryx.com","outcome":"ok","purpose":"read the product catalogue as data"},{"url":"https://arcteryx.com","outcome":"ok","purpose":"read a product page as data"},{"url":"https://arcteryx.com","outcome":"ok","purpose":"read the returns and shipping terms"},{"url":"https://arcteryx.com","outcome":"ok","purpose":"walk the way a visitor would, to a signup form or a product"}],"verdict":"The agent got through 10 of 17 requests, but could not read the site's own guide for language models. It came up empty on 6 other checks too."},"observations":null,"dimensions":[{"key":"machine_discoverability","audience":"agent","score":100,"summary":"Robots.txt names 14 AI crawlers and allows them all. A real browser is served normally. No user agent rule refuses declared crawler names. The sitemap lists 2895 URLs including products.","evidence":{"locked":true,"count":4}},{"key":"programmatic_onboarding","audience":"agent","score":10,"summary":"No API documentation is linked from the homepage. No OpenAPI spec exists at any of the 6 standard paths. No MCP manifest at the 3 standard paths checked. An agent has no published route to integrate with this store.","evidence":{"locked":true,"count":3}},{"key":"pricing_legibility","audience":"agent","score":90,"summary":"8 prices appear in the homepage HTML. 22 prices across 2 product pages without JavaScript. Product structured data publishes price in USD and currency code. Availability is published. A GTIN identifies each product.","evidence":{"locked":true,"count":2}},{"key":"agent_aware_instrumentation","audience":"agent","score":28,"summary":"Robots.txt names 14 AI crawlers and allows them. Product markup carries brand, GTIN, SKU, MPN, price, currency, availability and return policy. No MCP manifest published. No AI plugin manifest.","evidence":{"locked":true,"count":4}},{"key":"machine_fetchable_trust","audience":"agent","score":88,"summary":"Security.txt is published with a contact route for machines. The shipping policy reads as text. The return policy page does not render as readable text, but the return policy is published in structured data on product pages with 30 days.","evidence":{"locked":true,"count":3}},{"key":"commercial_rails","audience":"agent","score":64,"summary":"Product markup carries price, currency, GTIN, brand and return policy. The sitemap lists products. No checkout manifest is published. A guest can add a product to basket and proceed without an account. Klarna is accepted as a wallet.","evidence":{"locked":true,"count":4}},{"key":"steps_to_first_value","audience":"human","score":95,"summary":"A product with its price ($1,200.00) and an add-to-basket control is two steps from the homepage. One size or colour chooser is present on the product page. No account is required to reach checkout.","evidence":{"locked":true,"count":1}},{"key":"required_fields","audience":"human","score":80,"summary":"The product page does not demand an account before buying. No form fields are required to add a product to basket. Klarna and other wallets skip the form entirely.","evidence":{"locked":true,"count":1}},{"key":"verification_walls","audience":"human","score":75,"summary":"No sign-in requirement appears on the product page. The product page does not block a guest from adding to basket. Email verification or other checks at checkout are unobserved, as the walk did not complete the purchase.","evidence":{"locked":true,"count":1}},{"key":"error_recovery","audience":"human","score":65,"summary":"One size or colour chooser on the product page lets a shopper correct a choice before buying. 23 live regions are present for dynamic updates. No inline error containers were found, so error messages may not be recoverable without page.","evidence":{"locked":true,"count":1}}],"issues":[{"rank":1,"title":"/us/en/shop/jacket-finder/womens turn the honest automated client away while serving a real browser, so the search crawlers that would cite the page are turned away by a rule.","dimensionKey":"machine_discoverability","evidence":{"locked":true,"count":1},"fix":null},{"rank":2,"title":"Reviews load from Bazaarvoice by script, so a client that reads raw HTML sees the products without a single review.","dimensionKey":"pricing_legibility","evidence":{"locked":true,"count":1},"fix":null},{"rank":3,"title":"One product category blocks automated clients while serving real browsers, preventing agents from reading product data in that section.","dimensionKey":"machine_discoverability","evidence":{"locked":true,"count":3},"fix":null}],"fixArtifacts":{"locked":true,"count":7,"summaries":[{"id":"bot_wall_guidance:notes","kind":"bot_wall_guidance","title":"Let verified assistants through","path":"notes","effort":{"minutes":60,"role":"developer"},"outcome":{"dimension":"machine_discoverability","external":["Assistant shopping and search crawlers reach the product, pricing and policy pages a buyer asks about."]}},{"id":"review_schema_vendor:notes","kind":"review_schema_vendor","title":"Put Bazaarvoice reviews in the page","path":"notes","effort":{"minutes":10,"role":"owner"},"outcome":{"dimension":"machine_discoverability","external":["Review text and ratings reach crawlers that do not run the review widget's script."]}},{"id":"policy_pages_text:returns","kind":"policy_pages_text","title":"Returns and refunds page","path":"/returns","effort":{"minutes":30,"role":"owner"},"outcome":{"dimension":"machine_fetchable_trust","external":["Returns and shipping pages read as text and are linked from every product page."]}},{"id":"agent_checkout_note:notes","kind":"agent_checkout_note","title":"Agent checkout: where you stand","path":"notes","effort":{"minutes":10,"role":"owner"},"outcome":{"dimension":"agent_aware_instrumentation","external":["The checkout rail question is settled with the platform and processor before any manifest is published."]}},{"id":"organization_jsonld:homepage","kind":"organization_jsonld","title":"Organization structured data","path":"homepage","effort":{"minutes":15,"role":"developer"},"outcome":{"dimension":"machine_discoverability","external":["Search and assistant crawlers read the company entity from the homepage rather than inferring it."]}},{"id":"interfaces_note:notes","kind":"interfaces_note","title":"Machine interfaces: where you stand","path":"notes","effort":{"minutes":10,"role":"owner"},"outcome":{"dimension":"agent_aware_instrumentation","external":["The developer surface is built in an order where every published pointer answers."]}},{"id":"llms_txt:llms-txt","kind":"llms_txt","title":"llms.txt","path":"/llms.txt","effort":{"minutes":15,"role":"owner"},"outcome":{"dimension":"machine_discoverability","external":["Assistants that read llms.txt get a curated map of the site instead of guessing from the homepage."]}}]},"feedback":{"endpoint":"/api/feedback","mcpTool":"rate_fix","targets":[{"type":"report","key":"report"},{"type":"dimension","dimensionKey":"machine_discoverability","key":"dimension:machine_discoverability"},{"type":"dimension","dimensionKey":"programmatic_onboarding","key":"dimension:programmatic_onboarding"},{"type":"dimension","dimensionKey":"pricing_legibility","key":"dimension:pricing_legibility"},{"type":"dimension","dimensionKey":"agent_aware_instrumentation","key":"dimension:agent_aware_instrumentation"},{"type":"dimension","dimensionKey":"machine_fetchable_trust","key":"dimension:machine_fetchable_trust"},{"type":"dimension","dimensionKey":"commercial_rails","key":"dimension:commercial_rails"},{"type":"dimension","dimensionKey":"steps_to_first_value","key":"dimension:steps_to_first_value"},{"type":"dimension","dimensionKey":"required_fields","key":"dimension:required_fields"},{"type":"dimension","dimensionKey":"verification_walls","key":"dimension:verification_walls"},{"type":"dimension","dimensionKey":"error_recovery","key":"dimension:error_recovery"},{"type":"issue","dimensionKey":"machine_discoverability","checkId":"bot_walls","key":"issue:machine_discoverability:bot_walls"},{"type":"issue","dimensionKey":"pricing_legibility","checkId":"product_pages","key":"issue:pricing_legibility:product_pages"},{"type":"issue","dimensionKey":"machine_discoverability","checkId":null,"key":"issue:machine_discoverability:-"}]}}